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- Tractor
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Grass
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Cultivation
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Accessories
- Agricultural Gearboxes
- Agricultural Wheels
- Canopies & ROP Frames
- Chain
- Document Holder
- Electrical
- Fuel System
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Hydraulics
- Hydraulic Jacks
- Implement Jacks, Tow Balls & Towing Eyes
- Linkage
- Loader Brackets
- Lube Equipment
- Post Hole Digger
- PTO Air Compressor & Tyre Gauge
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PTO Driveline
- Ratchet Tie Downs
- Rubber Curtain
- Rubber Mounting Blocks
- Safety Product
- Sealants & Retaining Compounds
- Seats
- Shackles
- Silage Tines
- The "BARE" Essentials
- Wire Rope
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Lube & Filters
- Merchandise
- Suitable For
About us
Parts Direct is a division of Power Farming Wholesale. Power Farming Wholesale is part of Power Farming Holdings Limited, a fully independent and privately owned group of companies, who have a three-generation history of serving the New Zealand and Australian tractor and machinery markets.
Power Farming Holdings Limited operates as three main trading entities:
- Power Farming Wholesale Limited – wholesale distribution in New Zealand.
- Power Farming New Zealand Limited – retail distribution in New Zealand
- PFG Australia Pty Limited - wholesale distribution
Collectively, these three trading operations generate an annual turnover of approximately $380 million and employ around 380 people. The various markets are served from strategically located distribution hubs in Morrinsville, Christchurch, Brisbane and Melbourne.
Power Farming Holdings Limited also owns a substantial part of its New Zealand dealer network, together with a specialised engineering operation based in Palmerston North, New Zealand.